NAIA Beach

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Introducing Our New Cruise Collection

Endless Summer

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stay effortlessly chic in our 2025 cruise collection

endless summer

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Dive into vibrant colours and breezy styles

endless summer collection

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Endless Summer: The Season That Never Ends

Maia Bikini Set Endless Summer PrintMaia Bikini Set Endless Summer Print
Maia Bikini Set Endless Summer Print Sale price£150.00
Havana Sleevless Dress Emerald OceanHavana Sleevless Dress Emerald Ocean
Havana Sleevless Dress Emerald Ocean Sale price£135.00
Raquel Swimsuit Endless Summer Foil PrintRaquel Swimsuit Endless Summer Foil Print
Raquel Swimsuit Endless Summer Foil Print Sale price£170.00
Amalfi Bikini Set Navy and GoldAmalfi Bikini Set Navy and Gold
Amalfi Bikini Set Navy and Gold Sale price£150.00
Cabo Wrap Pareo Endless SummerCabo Wrap Pareo Endless Summer
Cabo Wrap Pareo Endless Summer Sale price£120.00
Raquel Swimsuit Navy & GoldRaquel Swimsuit Navy & Gold
Raquel Swimsuit Navy & Gold Sale price£155.00
Maia Bikini Top Endless Summer PrintMaia Bikini Top Endless Summer Print
Maia Bikini Top Endless Summer Print Sale price£85.00
Maia Bikini Brief Endless Summer PrintMaia Bikini Brief Endless Summer Print
Maia Bikini Brief Endless Summer Print Sale price£65.00
Rimini Swimsuit Emerald Ocean Metallic SparkleRimini Swimsuit Emerald Ocean Metallic Sparkle
Rimini Swimsuit Emerald Ocean Metallic Sparkle Sale price£160.00
Ursula Bikini Set Emerald Ocean Metallic SparkleUrsula Bikini Set Emerald Ocean Metallic Sparkle
Ursula Bikini Set Emerald Ocean Metallic Sparkle Sale price£165.00
Ursula Bikini Top Emerald Ocean Metallic SparkleUrsula Bikini Top Emerald Ocean Metallic Sparkle
Ursula Bikini Top Emerald Ocean Metallic Sparkle Sale price£90.00
Ursula Bikini Brief Emerald Ocean Metallic sparkleUrsula Bikini Brief Emerald Ocean Metallic sparkle
Ursula Bikini Brief Emerald Ocean Metallic sparkle Sale price£75.00
Mykonos Zig Zag White & Gold KaftanMykonos Zig Zag White & Gold Kaftan
Mykonos Zig Zag White & Gold Kaftan Sale price£140.00
Amalfi Bikini Top Navy and GoldAmalfi Bikini Top Navy and Gold
Amalfi Bikini Top Navy and Gold Sale price£85.00
Amalfi Bikini Brief Navy and GoldAmalfi Bikini Brief Navy and Gold
Amalfi Bikini Brief Navy and Gold Sale price£65.00

The Power of Choice

Choose a multi-way style that provides countless looks for every version of you.

Upto 70% Off

Final Sale

Loved by style insiders

by women, for women

Thoughtfully and passionately designed with hidden support built into every piece.

Trusted for the perfect fit

We fit all of our swim and resortwear a minimum of 5 times until it fits perfectly.

25 years industry expertise

We've mastered the art of designing timeless, flattering swimwear that stands the test of time.

eco-concious sourcing

We repurpose discarded textiles, post-consumer plastic, and fishing nets to help the planet.

award-winning swim

We set the standard, and the world noticed

We’re thrilled to be named Best New Brand at the Drapers Independents Awards 2024! This award is a testament to our dedication to exceptional design, premium quality, and timeless style. It confirms what our customers already know – Naia Beach is the go-to destination for luxury swimwear and resortwear.

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the naia story

Our brand was created with one vision and that was to empower women and make them feel their most confident, comfortable selves when wearing our designs. Designed by women for women with targeted sculping to give you the best fitting most flattering swimwear you have ever worn.
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our trademarked technical fabric

Naia Beach Subtle Sculpt™

Naia Beach Subtle Sculpt™ is an innovative material designed for supportive swimwear, offering the perfect balance of comfort, structure, and style.

Engineered with advanced shaping technology, this fabric provides a smooth and sculpted fit, enhancing your natural silhouette while ensuring flexibility for unrestricted movement.